Did you sign up for a sports event in Australia? Congratulations!
Australia is an ardent sporting country with a lot of energy, drama, excitement and true sportsmanship. However, organising this kind of event is a huge responsibility.
Planning a sports event requires a great deal of logistical planning, preparation and a basic understanding of the sports also. From finalising the venue to figuring out the number of volunteers, weather arrangements and logistics, a lot is involved in organising a successful sports event.
This blog will map out everything you should know when planning a sports event. Read on.
Steps of Planning a Sports Event
Before diving into the planning process of sports events, you need to understand the core objective of the event so that you can map out the entire event into small manageable steps. Here are a few questions that need to be answered to help you better plan the event.
What Type of Event Will It Be?
There are various sports events, such as marathons, tournaments, spectator sporting events etc. Knowing the format of the sporting event will help you identify the requirements involved in making the event a success.
Who Will Be the Guests?
To help you plan an event that appeals to your target audience, figure out who your audience will be or keep their interest in mind. Additionally, determine the number of potential attendees or the people you want to invite.
Where and When Will the Sports Event Take Place?
Knowing the date of the event will help you find and book your target venue. Also, location is important for a sports event as it will help you manage unforeseen weather conditions. To help you know whether a venue is fit for the number of attendees you’re targeting, go through the past sports events that happened at that location. You can also investigate what is the biggest sporting event in Australia to understand the number of spectators you can expect.
The clear answers to the above-mentioned questions will help you plan your event in a better way. Now, let’s move to the steps you will need to follow while planning a sports event.
Gather team members and volunteers
Staff, team members or volunteers are a crucial part of sporting event management. Without proper coordination and support from these members, no sports event can be a success. Big sports events involve multiple locations and routes, which are often challenging to manage properly without a large number of volunteers. Whether the sports event is big or small, having more volunteers will be an asset.
Secure your venue
The venue is the ultimate key element of any sporting event planning. Until your venue is finalised, you won’t be able to move to the next step. Take note that a lot of challenges are involved in finalising the venue. For one, it might be possible that the venues are limited in the area you want to host the event, and you have to move to a different location. Transportation is another important yet trickiest thing that needs to be ensured if an event is happening on multiple sites.
Organising ticketing and sign-ups
To attract more spectators or people to your sporting event, it is important to keep the ticketing process simple and convenient. If the people find it complicated, chances are they will skip the event. You can make arrangements like people can access the tickets from your official website or via your social media channels. Also, ensure that the registration process for participants is simple as well. Moreover, facilitate smooth communication about the event to the participants until D-day.
Ensure safety
Safety is a major concern in every sporting event, no matter big or small. To win the awards, the athletes, players or the other participants will push their bodies more than their limits, and injuries are likely to happen. So make sure that you arrange for the medical staff on-site to treat the injured participants or fans. Keep the first aid and other kits ready and in place so that quick medical help can be provided. The best way to ensure safety is to engage a particular number of volunteers in medical service.
Prepare for the weather
Sports events are often held in an open area, which makes weather an important concern. Weather is often unpredictable, so it is essential to have a backup plan in hand. Unpredictable weather conditions can cause problems for athletes, participants, and even spectators. So you need to have a weather management plan ready. Ensure to check the weather forecast or look for ideas from past biggest sporting events by researching about ‘what is the biggest sporting events in Australia’.
Eventpod: Corporate Hospitality Experiences Like No Other
Every event is different and comes with different challenges. But nothing is more challenging than planning for a sports event because of security, safety, and legal issues. If you need help with your sports event, consult with us at Eventpod. We offer a variety of sporting event packages to accommodate your corporate hospitality needs.
Contact us today for more details about our services.